SEO is a vast and fast-changing field, and newer, better SEO techniques are being used by your opponents every single day. So, if you want to keep your head in the game, so to say, you will have to always be informed about any new trends. Lucky for you, we’re here to help!
Mounting costs for your new business…
The cost of starting a small business can creep upwards quite quickly. You have so many expenses to consider, the cost of buying equipment, business names, dealing with an accountant, marketing (i.e Local SEO or Search Engine Optimisation), and setting up a website. The cost of a website specifically can be in the hundreds, or even thousands, depending on the quality.
Search engine optimisation (SEO) is what drives the bots from the search engines to your blog and/or your web site. SEO is the tool that gets, and keeps, the bots checking out your blog every few days to see what is new.
SEO puts all of the most important information out there where the search engines can find it and determine your rankings in the search engine results.